If you want to build an e-commerce platform, you must be wondering how to choose the right platform. You need to select a platform that follows the best SEO practices. There are plenty of options available on the market that can make you confused. Therefore, here we are to help you out from this situation.
We have done extensive research with our e-commerce experts and SEO executives and concluded our research by finding some of the best ecommerce software. In this guide, we have mentioned them, including their pros and cons. You can explore the best ecommerce platforms for SEO to choose the right solution for you.
Top 5 Ecommerce Platforms For SEO
Selecting the best ecommerce platform for SEO directly impacts your store’s visibility. An SEO-friendly software offers features to rank your online shop higher in the search engine result pages. They enable you to optimize your store perfectly for search engines and put you in a good position in the marketplace. So without wasting any time, let’s explore the top 5 ecommerce platforms for SEO.
1) Shopify
Shopify is a well-known e-commerce platform. It comes with an intuitive and user-friendly interface. That allows you to quickly create your account and operate your shop effortlessly. Today, shopify web development is the most popular choice among startups and new ventures. The primary quality of this platform is that it comes with most of the in-built ecommerce features. It helps you integrate great functionalities and fulfill the preferences of your target audience.
Key features
- SEO Optimization Tools: You can edit title tags, meta descriptions, and other elements.
- Social Sharing Integration: Its built-in social sharing buttons are effective to share your post to other platforms.
- Built-in Blogging Features: You can post regular blogs because of Shopify's robust blogging capabilities. You can create and publish content directly to their online store.
Advantage of Shopify
- You can access a huge library of plugins.
- You get an easy-to-use interface.
- Shopify’s built-in blogging features enable SEO-friendly design.
- The Google Analytics tool gives you an advantage in tracking your performance.
Disadvantage of Shopify
- It comes with limited customization options.
- There is no way to make changes to your URLs.
Shopify Price & Packages
- Basic plan: CAD 38/month
- Shopify: CAD 99/month
- Shopify Advanced: CAD 389/month
2) WooCommerce
WooCommerce is one of the popular plugins of WordPress. It offers impressive SEO services to its users. It is an open-source platform that allows you to create highly customized e-commerce websites. WooCommerce website development helps users to effectively run its online shop. You can access many basic features on its free version. However, its advanced version can be used to install other dedicated plugins.
Key features
- Customized URLs: You can create customized URLs using WooCommerce.
- Blogging Functionality: It helps you to easily create and share your content.
- SEO Optimization Tools: It lets you optimize your SEO elements such as titles, meta descriptions, and other SEO elements.
Advantage of WooCommerce
- You can customize your website with all WordPress features.
- Other WordPress plugins are here to improve your store.
- URLs are easily customized.
Disadvantage of WooCommerce
- You need to have experience to use WordPress.
- You have to invest your time in learning other plugins.
- Does not offer a lot of features.
WooCommerce Price and Packages
- $1000 ( cost can be customized)
3) Bigcommerce
Bigcommerce is a one-stop solution for large businesses who want to scale their business size. If you are looking to expand your webstore, you can choose Bigcommerce to get custom functionality. It offers 12 free templates to design your ecommerce store and comes with many other built-in e-commerce functionality.
Key features
- Built-in SEO Tools: You can edit your site based on SEO, including robots.txt files.
- Customizable URL Structure: Bigcommerce allows users to edit their URL structure.
- Mobile Responsiveness & AMP Support: Most of the templates are mobile responsive. You can ensure that your site will look impressive on every mobile screen size. Apart from that, AMP support from Bigcommerce enhances the experience for mobile users.
Advantages of BigCommerce
- You are not expected to learn any coding language to use it.
- All the templates are mobile-responsive.
- It supports more than 40 different payment methods.
Disadvantages of BigCommerce
- You may feel a slow website speed.
- Its limited sale limit can force you to upgrade your plan.
BigCommerce Pricing
- Standard $39/month
- Plus $105/month
- Pro $399/month
4) Magento
Adobe Commerce, formerly known as Magento, is another popular platform for e-commerce users. It is an open-source and self-hosted online store that gives you a lot of customization options. Magento web development helps users to access many features, such as an easy-to-use interface, shopping cart functionality, order management, product browsing, and much more.
Key features
- AI-Powered Live Search: Its AI-powered live search delivers faster and more accurate search results.
- Integration with Google Analytics: This feature provides you with a better picture of your website performance.
- Mobile-Friendly Website: Your audience experience optimum viewing experience on their mobile screens.
Advantages of Magento
- Magento is an open-source platform, which means you can customize and build your site as you want.
- If you are a coder, then you can add code to your website and integrate some additional capabilities.
- In order to fulfill your commerce capabilities, you can add apps and extensions from the Adobe Marketplace.
Disadvantages of Magento
- You are expected to have coding knowledge to access advanced functionality.
- It is quite expensive.
- It is suitable for large businesses.
Magento Price and Package
- To the range of $15,000–$50,000+.
5) SquareSpace
On this list, Squarespace is last but not least. It is a popular choice for designing, maintaining, and building an e-commerce store. It comes with an easy interface along with a drag-and-drop builder. This platform comes with additional features, such as bookings and subscription-based services, etc.
Key features
- Customizable URLs & SEO Tools:You can easily personalize your URLs and edit SEO elements such as titles and descriptions.
- Mobile responsiveness: You can make your store appear properly on each screen.
Blogging Functionality: This feature enables users to create and publish blogs directly on their website.
Advantages of SquareSpace
- You can start a blog along with your e-commerce store.
- The platform supports mobile responsiveness.
- When you activate any annual plans, you get free domain name.
Disadvantages of SquareSpace
- The platform lacks many essential features like autosave, undo changes, and more.
- If you have many products to sell, then they are not suitable for you.
Price and Packages of SquareSpace
- Personal plan $23 per month
- Business plan $33 per month
- Basic Commerce plan $36 per month
- Advanced Commerce plan $65 per month
How to choose the Best ECommerce Platform For SEO
You can choose any of the above-mentioned platforms for building your eCommerce store. However, make sure that the platform you select offers all of the essential features you want in your solution. You can take help from the best ecommerce website development company if you want to build a custom ecommerce store for you. Look for platforms that allow you to optimize SEO elements. You must have control over navigation links, page titles, and URLs. By working on all the requirements, you can choose the best ecommerce platform for you.
Last Words
We hope this comprehensive guide helps you choose the best ecommerce platform for SEO. Each of the software programs that are described here is a world-wide-popular solution. Using these softwares, you can get all the functionality you require to optimize your content for SEO. With these, you can easily maintain and add new products or services to your online store. That will help you increase your relevance to search engines. If you want to build a custom website for you, then you can turn to a website development company that will leave you with your personalized solutions.